The news business has long been in a state of flux. It’s easy to look back and see that 35 years ago, there was no...
Amazon launches Prime Video Mobile Edition starting at INR 599/year
The annual mobile-only, single-user video plan gives everyone exclusive access to high-quality entertainment on their mo...
Bigg Boss is a great place to advertise
The Viacom18 program continues to attract a variety of brands and is one of the most expensive television advertising pr...
Zoo Media joins Dawn and launches a Global Office in New York
Expertise in Global Web3 & Metaverse, and other technology capabilities for marketers and partner agencies. In partn...
Sony SAB is positioned as a living-room brand, with comedy no longer sustainable
Neeraj Vyas is the business head of the channel and speaks out about its recent rebranding. Sony SB has a new brand stra...
Quora launches Video ads
To increase clickthrough rates, the format will be horizontal and paired with a banner. Quora, a knowledge-sharing platf...
Netflix will develop 55 additional games for Android or iOS
The company is working to expand its game library, including the mobile version of Into The Breach Advanced Edition. Net...
MX Player launches MX Live, an interactive platform
The platform will host its inaugural meet and greet session for streamers who are top performers. MX Media has launched ...
The Importance of Social Media For Small Business
When you use social media for your small business, it can have several beneficial effects. Social networking allows you ...